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They're All the Same - Except for the Differences. At the highest level every company needs to do the same things: Make something people want to buy. Find those people and sell to them. Support the making and the selling…

Plus a Special Announcement you won't want to miss. People confuse management and Leadership. They're not the same. This post is about why you need both but if you confuse them you might end up with neither. But first a…

NOT political - it's about marketing. Good marketers consider the problem to be "How can convince people to buy what we sell?". Great marketers take a different approach. This post was inspired by the most recent article by Cedric Chin.…

Your Maturity as a Manager is Shown in the Answer. Often when people hire me it's because they're frustrated with the repeated failure of an employee. They complain (or vent to say it more gently). That's rarely useful unless it…

Read this Before you Hire an Agency - or a Person. [Warning - this post will be nerdier than usual.]. The Output of Marketing is Leads. SOURCE: https://www.amazon.com/dp/B0CLDH963G. And leads are the input to your sales system. To systemize your…

You Need Actionable Insights not a Number. TL; DR You absolutely should survey your employees because an anonymous survey will tell you things that you won't learn otherwise. The goal of course, is happy, engaged employees, who do good work…

Here's How to Fix it. Humans are great at making quick judgements. Discernment may be one of our superpowers as a species. We immediately come to conclusions about what's going on and what needs to happen next. We say people…

It's a Planning Tool not a Halloween Costume. This is an update of a blog post I did in 2019. Source www.zazzle.com/13_hour_clock_friendly_skeleton-256149445625222368. One of the two great tensions in life is between the short term and the long term. Another…

What's up with all the letters? I've been working with a few clients recently who are hiring their first assistant. It's hard for some people and I get why. I imagine it's kind of like having a butler or a…

Take it. But Don't Follow It. Take My Advice. But don't follow it. I spent many years mentoring start up founders and I always warned them about mentor whiplash. That's when two mentors with similar credentials would give them opposite…